Editorial Guide

Thank you so much for agreeing to write for OneReq! We’re excited that we’ll have the opportunity to share your insights with our audience. In this document, we’ll go through some background of who we are, who you’ll be writing for and why they’re looking for content, as well some information that will help you to craft your article.

Who we are

OneReq is a community of current and future recruiting leaders who are passionate about DEI. Our community members want to improve the organizations at which they work, and improve themselves. We started in 2017 as a small SF based conference, URx, and have grown into a year-round producer of content and events that aims to address the challenges at the heart of recruiting leadership.

Our aim is to support the tech and creative industries through providing learning and growth opportunities, and we’re known for our high standard of insightful, community-led content. We believe that in a small way we can have a positive impact on the tech industry through providing thoroughly inclusive platforms that showcase diverse line-ups of contributors.

Our audience

OneReq’s audience consists of recruiting managers, leads, university recruiters and senior recruiters, as well as, Directors, Heads, and VPs of Recruiting/Talent.

We have a heavy tech/startup influence so a good size of our audience will be coaching, leading or working within scaling teams.

About our articles

The articles that we host at OneReq are high-quality, thoughtful pieces of content that provide solutions to the challenges that our audiences are facing. We don’t expect every article to give a framework for how to fix a huge challenge, but we want our readers to be able to take something away from each article that they can think about implementing in their day-to-day roles.

Our articles range from 800 – 1600 words depending on the subject matter covered. We want each article to have enough room to explain itself, but also short enough to be easily digested by our audience.

Style Guide

The vast majority of the articles that we commission speak to what you have learned through your own experience. Although learning about concepts is great, we believe the true value that you can bring comes from speaking to this exact experience. Projects rarely run totally smoothly, there are almost always bumps in the road – and detailing the challenges that you faced and how you overcame them is often what provides our readers with the most benefit.

With that in mind, we also try to frame our articles about the problem that’s being solved, rather than advocating for a one-size fits all solution. It’s also important to remember that what worked for you might not work for everyone else. When thinking of your own successes, be humble not authoritative.

We also want our readers to be able to get into the crux of the content quickly. While context is definitely important, try not to add too much narrative detail unless it adds to the impact of the article. Contextual information around why a project proved successful or unsuccessful is always useful, as is any discussion around how decisions were made or new methods identified.

All of OneReq’s content is community created, and we love that fact that we get to showcase a wide range of voices. We want people to write in the way that feels most natural to them and their own voice., We’ve included some tips below as to increase the impact of articles for our community:

  • Simple is key. OneReq’s articles are made to be easy to understand and informative. We want our audience to be able to read an article in detail, or to scan it if they’re time-poor. As such, we encourage our authors to write as if they were speaking – if you can express a sentence in simple english it’s more likely to be easily understood by our audience.
  • Sub headings help the audience. We’d strongly recommend using headings in all of our articles. Headings help the audience to understand the content, makes it easier for people to locate the information they need, and helps people jump back into articles if they get interrupted. Headings will also help you to structure your own writing, and help provide a clear ‘beginning, middle, and end’ to an article.
  • Write inclusively. When writing articles, think about the inclusivity of your language. If you’re referring to groups of software engineers, don’t use masculine terms like ‘guys’. Additionally, metaphors which use disability as imagery are wide-spread and are almost always used negatively. Avoid describing things as variants of ‘crazy’ or saying that you were ‘blind to consequences’.

Approval Process

After an article has been submitted it will undergo an approval process to make sure that the content meets the standards that OneReq upholds. If any changes need to be made, we will let you know and the article will be returned to you for edits.

Once an article has been approved, it will also be passed to our editor who will make edits for style, clarity or length. The role of the editor is to work with you to ensure the highest-possible standard of content on our website. After an article has been reviewed by our editor, a revised version will be sent back to you for your approval. The editorial process is a collaborative one, and although the editor retains final editorial control, they are there to support you in your writing.

After publication, small sections may be pulled out of an article as previews to be posted on our social media channels.

Reposting

All articles that you submit must be original, and not previously published on any other platform. We’d be happy to accept updated versions of previous articles or expansions of them, as long as you believe the content is different enough to justify a new take on the subject.

After an article has been published, we would ask that you wait 8 weeks before reposting it onto any personal blogs that you may maintain. We’d ask that you don’t submit articles to other commercial platforms, but it would be absolutely fine for you to create unique content for other publications.

Promotion

How we will promote your article

  • We will send out a number of tweets in the 3 weeks following publication promoting your article. Normally we will send 9 tweets per article.
  • We will include your article our monthly newsletter to our entire list of over 3,000 subscribers.
  • We will post a link to your article on LinkedIn
  • As part of our promotion we will mention your Twitter handle and may tag you in the LinkedIn post – please let us know if you are not comfortable for any reason with this.

How you can help to promote your article

Here are some ideas for how you can help promote your article(s):

  • Tweet about the article to your followers, including a direct link to it. Mention @OneReqHQ and we will make sure that we retweet you to amplify your reach.
  • Share on your company’s internal Slack
  • Share on your LinkedIn network, or reshare our post
  • Ask friends or coworkers to retweet or share your LinkedIn
  • Share with any online communities that you are a member of
  • If you have a personal newsletter, include a summary of the article in it

Remember we ask you to refrain from cross posting the entire article on other channels such as Medium for 8 weeks following publication on OneReq.com

Payment

We currently do not pay any fees for articles but hope to do so starting in 2022.

The exception is for any article that is part of a sponsored Content Series. We pay a fee of $250 per article. If your article is part of a sponsored Content Series you will be informed of that and who the sponsor is to ensure there are no conflicts. Once your article has been approved for publication, we will submit the payment to you within 14 days.

Our preferred payment method is PayPal – if you do not have an account or would rather payment in a different method, please let us know. We will be in touch to gather details from you.

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